# Build a one-to-one relationship with millions of members.

## Deliver the right incentive to the right consumer using real-time data.

### Smart segmentation

Maximize campaign ROI with strategic segmentation that gives different incentives to different consumers based on purchase behaviour. Intelligently target offers for different purchases – trial, loyalty, and repeat – and for your lost consumers.

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### Mobile and web presence

Reach members the way that they want to be reached with our iOS app, Android app, and website.

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### Gain insights to drive measurable business results

With our tracking and reporting capabilities, you’ll gain a rich understanding of your audience’s purchase behaviour, so you can continually optimize campaigns for loyalty and engagement.

## Voted #1 in Digital Coupons application

## How Checkout 51 works.

### Set up your campaign

Customize your campaign and set your budget to reach the entire Checkout 51 member base or target specific consumers.

### Pay for performance

Our pay-for-performance model means you only pay when a member redeems your offer.

### Measure, learn, optimize

Measure your results to learn actionable insights for your next campaign.

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### Discover your offers

Members browse the offer list, discover products and savings, and plan their shopping trip accordingly.

### Buy your products

Members purchase your products in store.

### Verify their purchase

All purchases are first verified by receipt upload, UPC scan, or through their linked loyalty card before members earn Cash Back.

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## Understand and optimize your campaigns.

### How did it perform?

Evaluate results and measure success metrics against pre-determined KPIs like household penetration, trial, and repeat purchase.

### What was the category impact?

Determine how your offer influences consumer spending patterns, the source of your volume, and whether share gains are sustainable.

### How did it move the needle on your business?

Calculate the in-store revenue per dollar spent and incremental contribution to your profit and volume objectives.

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## Uncover key insights about your brand and consumers.

### Shopping trip analytics

Learn from members’ baskets to uncover your brand’s affinities with other products.

### Consumer segmentation

Use our demographic, Facebook, and basket data to learn more about who’s buying your products.

### Direct consumer feedback

Get answers by leveraging Checkout 51’s ability to survey members directly after purchase or consumption.

## Expand your reach and engage consumers with Checkout 51.

### Earn Cash Back

### Get Help

### Checkout 51

### Partnerships